CASE STUDY

$10M extra profit through new revenue stream.

Partners in success

Let’s build a smart partnership

CASE STUDY

$10M extra profit through new revenue stream

Partners in success

Let’s build a smart partnership

Growth partner & situation

Buscapé is an online comparison shopping site founded in 1999 and has been a top 3 eCommerce player in Brazil ever since. Its platform aggregates products from the most reputable retailers and simplifies its user’s shopping experience by providing reviews and recommendations on the best timing to buy.

Throughout the years, Buscapé has fulfilled its mission of understanding people´s shopping needs, providing valuable pricing intelligence and a simple buying experience.

Industry segment: Retail. | Solution segment: B2C eCommerce.

Industry segment: Retail.

Solution segment: B2C eCommerce.

The challenge

Expand business with an eCommerce marketplace in order to address changing consumer behaviors and create a new revenue stream.

The necessity

New business strategy, best-in-class platform for merchants and a new user experience for buyers.

Our work

eCommerce Consulting

In order to empower Buscapé to execute this change, we evaluated the business and market from a holistic perspective, allowing us to benchmark strong competitors and set the plan to become a best-in-class eCommerce marketplace.

Platform Implementation
& Custom Software Development

To execute the plan, we put together an Agile Pod of 10 professionals, covering multiple areas from product and UX/UI to engineering, infrastructure and even growth.

We focused our efforts on revamping the user experience for buyers, while creating a new platform for merchants with efficient flows and a scalable technology infrastructure. Automating new processes related to payments, order management and shipping was a critical part of the new software architecture.

Powerful technology stack

Backend

Java | Spring

Frontend

React

Infrastructure

AWS

Code metrics

SonarQube

Testing automation

Jenkins

Optimized business outcomes

By combining efforts with Eureka Labs, Buscapé was able to achieve greater profitability through the new revenue stream, while minimizing cannibalization on its existing business model.

2-year

project

The most successful

Black Friday in history

55M

users

$10M

extra profits

1,500 new merchants

joined the platform

organic traffic and sales

Unstoppable smart minds

In businesses with large usage volumes, small optimizations make a big difference.

Automating multiple simple tasks for customers creates a powerful user experience.

Handling customers’ data requires attention to detail & best practices around cybersecurity.

TAKEAWAY

Don’t ignore the details when striving for big outcomes.

TAKEAWAY

Don’t ignore the details when striving for big outcomes.

Sandoval Martins

CEO of Buscapé

Buscapé has been a leading eCommerce company since 1999 adding a marketplace model to our core business was a necessary yet difficult endeavor.

We needed a partner that combined industry expertise with execution excellence to help us implement this strategy, while rebuilding our technology architecture for the long-term - Eureka Labs provided that and much more.

Buscapé has been a leading eCommerce company since 1999 adding a marketplace model to our core business was a necessary yet difficult endeavor.

Let’s build a smart partnership